It is the study of signs and symbols and their use or interpretation and how we make meaning from the visual world.
Some examples of signs are: gestural, written, audio, symbols and codes, these work to make a meaning and they also represent ideas and create meanings using a range of ways. Context also changes the way we see these symbols and signs.

How do we make sense of the world through words, images, experience and interpretation? Things are learnt subconciously which effects the way we interpret things.

Languages are part of the structure we use to communicate. Is there any ideas in the mind until language is there?
Meaning varies between different individuals

The Ban The Bomb logo 1959
It is also known as the peace sign and it was made following the second world war. It was originally made in ceramic so if there was a bombing then they would survive and be left behind.

Semiotics relies on our understanding of the visual world
Rene Magritte 1929

