Monogram is an elegant combination of letters, often used in logo design or are stamped onto an item to indicate ownership/origin.
I used the pathfinder tool, unite and minus front to create these monograms of my initials










Monogram is an elegant combination of letters, often used in logo design or are stamped onto an item to indicate ownership/origin.
I used the pathfinder tool, unite and minus front to create these monograms of my initials










Go to master pages, draw text box, go to type, insert special character, markers, next page number.

Click on the page you want your numbers to start on, right click on the page and uncheck allow document pages to shuffle and allow selected spreads to shuffle. Then right click and choose numbering and selection options.


Change start page numbering to whatever you want. eg. 1

Then drag [none] master to the pages you dont want numbering.

Printed Goods is a collaborative creative project which prints their designs into posters, T-shirts, postcards and classic wall prints, with the belief that art can – and should – enrich everyday experiences. They create art on classical mythology, symbolism and archetypes to create contemporary pieces that echo the past. They have collaborated with a number of brands including Dr Martens, Peroni, Earl of East London and Mr Porter and their designs have been featured in a variety of publications, from The New Yorker to FT Magazine.
I love the colours and style of these prints, they have a dream-like quality to them with its psychadelic patterns, bright but soft colours and the unrealistic feel in each print.







I think it would be a good idea to send a vinyl with my details and brand name out to companies. I love music and vinyls are classic and are becoming trendier, the kind of people who I think would own a record player are the kind of people who i would want to be appealing to, older and more established brands, people who love music and appreciate the history of it, bands and also young hipster brands. I would buy loads of 7″ single record vinyls from charity shops and print off my own center sticker to place on it, I would also design and print my own foil and vinyl sleeve. The music will be random and a surprise to people when they play it. The idea to use old, pre-loved vinyls will be cheaper, better for the environment and it also could add some nostalgia and culture to the brand.


When considering using Tpography in any piece of work you need to take these specific things into account, weight, uppercase/lowercase, spacing and size. You would choose them on how you want the viewer to see your work and what you want them to feel.
‘Design is thinking made visible’ -Saul Bass, he was the man who forever changed the moving titles sequences for films
The Psycho title sequence involves deconstructed type which became a very big thing in the 70s which was challenged by Cranbrook School of Art under the direction of Professors Michael and Katherine McCoy. They designed a special issue of Visible Language on contemporary French literary aesthetics, published in the summer of 1978. The students were asked to develop their strategy: to systematically disintegrate the the series of essays by expanding the spaces between lines and words and pushing the footnotes into the space normally reserved for the main text.
Deconstructed type doesn’t always have to be readable or understandable, it can also be used to create a new texture or an abstract piece of art


He started dong a project to inspire and stretch his creativity. He painted, drew pictures around things he found or everyday things to create something new. This really challenged him as he had to think more outside the box and make the object which he already knew and already had ideas around and make it into something else.



“For things to get done you need to sit and think and doodle, something may happen, or something might not , but trying is good enough” -Chritoph Niemann
He says that a gate way drug is to not always create art, but to experince art.

Constantly try to reinvent from the things around you.
It is the study of signs and symbols and their use or interpretation and how we make meaning from the visual world.
Some examples of signs are: gestural, written, audio, symbols and codes, these work to make a meaning and they also represent ideas and create meanings using a range of ways. Context also changes the way we see these symbols and signs.

How do we make sense of the world through words, images, experience and interpretation? Things are learnt subconciously which effects the way we interpret things.

Languages are part of the structure we use to communicate. Is there any ideas in the mind until language is there?
Meaning varies between different individuals

The Ban The Bomb logo 1959
It is also known as the peace sign and it was made following the second world war. It was originally made in ceramic so if there was a bombing then they would survive and be left behind.

Semiotics relies on our understanding of the visual world
Rene Magritte 1929

The act of editing and adding more or replacing with other elements. Taking data, cutting it, moving it around, reshaping it to make another finished piece
Examples of post production are: a sequal, reinterpretation or the movement in work
Pop culture is a prime example of post production because it takes normal things from everyday life and makes it look glamorous, it also goes on to challenge what art really means and what people clss as ‘art’.

A good point of advertising is borrowing from other, past works, this can put a view on , political commentary and critique. They could also be used in a way that they can create senses of humour, nostalgia. Nostalgia creates an emotional connection, people think back to their past lives and simpler time. people tend to have rose tinted glasses on the past and the bad is filtered out, this therefore creates a positive feelings towards the advert.
‘Bricolage’ is the construction or creation from a diverse range of avaliable thhings that doesnt really have a clear end or goal in mind. It comes from the French word ‘bricolar’ which means to tinker or do it yourself and that leads on to the improvisation in a human endeavor.
‘Intertexuality’ is the relationship between two things making it more understandable. Examples of intertexuality


These adverts use things around them which people know, then they use other imagery which are also well known to make a link between the two things and create the message they are trying to portray.
Adobe Illustrator is a vector graphics editor developed and marketed by Adobe Inc. Vector graphics are extremely important in graphic design because no matter how big they are scaled they don’t loose their quality
‘Kerning’ The individual spacing between each character alt + left and right keys = make spacing between each character (kerning)
‘Leading’ spacing between each word alt + up and down keys = make spacing between words (leading)
alt + drag = copy
alt + shift = scale from center
cmd C + cmd F = paste on top
cmd + G = group
cmd + 2 = lock
cmd + shift + 2 = unlock
alt + drag + cmd + D = duplicate
cmd + [ ] = move layers, forwards/backwards cmd + [ ] + shift = straight to front/straight to back
cmd + shift + < > = makes things bigger/smaller cmd + shift + < > + alt = makes bigger/smaller quicker
cmd + 7 = make a mask
HOW TO MAKE AN ARK IN WORDING
When After Effects is open you have to go to Composition on the top bar tab and click New Composition. For worldwide screen size the Width has to be 1080px and the height has to be 1920px and the preset has to be HDTV 1080 25. We set the frame rate to 25 frames per second and the duration was 10 seconds, this is set looking like this, 0:00:10:0
To export a After Effects file into a movie you have to go to File, Add to Render Que then when its there you have to change the Output Module from lossless to Apple ProRes 4444 by clicking format options and then going to the drop down menu on Video codec and finding it there. You need to also change the Output to where you want your video to be saved and then change the name of the file.
Benjy Brooke for The Strokes. This illustration for a music video is very colourful and futuristic, however the illustrations are simple and have sort of a comic book kind of feel which I like. The music video tends to fit around the music and I think in this case, even though the lyrics aren’t particularly around the contents and story of the music video the mood of the song fits with the mood in the video due to it being quite slow and thoughtful just like the song. I also think that it allows the viewers can relate the lyrics to the story in their own personal ways even without being concious of it. I think it is important to extend the mood of the video/animation through the use of music with a similar mood.
I love this short logo motiongraphics for the telegraph as it gives it a a classic, well established theme by making it look as though its been shown on old black and white TV. This shows that telegraph has been round for many years and is a very well known brand. I would love to use a vintage effect on some of my work.


This short animation by Mutoff is a nice simple idea which doesn’t seem to make sense, however because of the powerful and well known logo behind the PRADA brand and what the brand represents, it almost doesn’t matter about what the animation is as long as it looks nice. I want to create the same sort of status for my brand.
I love the animation on this Calvin Klein website by Alexander Barhon because it adds some individuality, flair and excitment to the website. The animation is clean and it looks high class which is important due to the brand being well known and established. I want to incorpoate some little animations in my portfolio website to make my website and brand stand out more and look more professional and established.